Category Archives: digital marketing

Moving from “opt-out” to “opt-in” culture

“We’re here for consumers. Why, without them, we’d have nobody whose privacy we can invade so that we can exploit them to advertisers.” Comment about Google under user comments on: http://www.winrumors.com/google-claims-microsoft-and-apple-are-partners-in-a-patent-war-against-android/ Teaching courses on digital marketing and ethics in information … Continue reading

Posted in blogs for business, customer experience, customer experience management, digital marketing, human factors in information systems design, information architecture, information ethics, management of information systems and technology, social change, social media, user experience, user-centered design | Tagged , , , , , , , , , , , | 12 Comments